Wednesday, June 25, 2014

How a popular product certainly becomes unpopular.



In this part of the assignment we will discuss about a very sensitive issue. The issue is how a popular product certainly becomes unpopular. Over here our boss wants us to discuss and analyze three example of this type of product declined. Further we will also discuss reasons for this kind of declined. Now we will start our discussion by three examples.

Example-1-Popularity of cameras has fallen significantly 
Five years ago if you are going for a holiday a digital or a video camera is quite a necessary tool carry with you. But now as Smartphone comes it performs most of the function of a camera, so the product is in declined.

Example-2-Radio sets getting cheaper even though FM becomes popular 
FM stations are very popular these days. It is one of the key entertainment fields but even though FM gets popularity radio sets are not popularizing. The main reason is obviously phone which carries an option to here FM in it.

Example-3- Fall in service of traditional library
Book is a very important companion of a human being. In the past a well educated person desire to have membership of more than one library. But in these days through the invention of EBook traditional library lose its charm.  

Basic Reason for Product and service declination- 
Above events are the example of declined of a product is quite popular once. However, there could be so many reasons for this kind of declination but main of those could be-

  • ·         Invention of new technology

  • ·         Market provides better opportunity to the consumers

  • ·         Type of Product or service itself got obsolete.

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